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Swedish bank Klarna has previously received attention for a unique and hypnotic campaign which emphasized its tagline of “Smoooth payments.” Now Klarna is getting a bit flashier in another bizarrely hypnotic spot featuring Snoop Dogg.
Customers are able to … Limited free articles a month; … Its portfolio includes pot-tracking platform Metrc, marijuana delivery service Dutchie and medical cannabis research firm Oxford Cannabinoid Technologies.A video ad posted to Klarna's YouTube channel shows the rapper at a "coronation" where he is presented with a set of bling emblazoned with the "Smoooth Dogg" name.Got a confidential news tip? Having trouble signing in? Cause you took your dope away from me.”For Snoop Dogg, this is part of his European investment strategy.“Snoop is not only a rap legend, but also a successful businessman, with a genuine interest in tech, retail and e-commerce.
In the end, I truly believe that this will bring a smile to people's faces and get more people to discover the perks and the smoothness of paying later with Klarna," says David Sandström, chief marketing officer of Klarna. This announcement comes in line with the news that the artist has invested in Swedish payment company, Klarna – a pay-later system which essentially takes the friction out of shopping, and makes it, er… smoother. Password. Sign up to have it sent to your inbox. Snoop Dogg becomes 'Smoooth Dogg' and spreads a lot of peanut butter in campaign for online payment brand Klarna. Sign In. Email address. “I’ve been looking for an opportunity to expand my tech investment portfolio to Europe and seeing the way Klarna operates and how they challenge the status quo, I think it’s a match made in heaven.
Klarna 207,117 views. Global Business and Financial News, Stock Quotes, and Market Data and Analysis."I've been looking for an opportunity to expand my tech investment portfolio to Europe and seeing the way Klarna operates and how they challenge the status quo, I think it's a match made in heaven. Klarna’s CEO Sebastian Siemiatkowski confirmed the partnership on Twitter. Rapper has also become an investor in 'Smoooth payments' company.
The company, which offers buy-now-pay-later services, joined forces with the Drop it Like it’s Hot rapper to bring its “Smoooth payments” motto to the next level. Klarna’s chief marketing officer, David Sandström, told Campaign: “We asked: ‘Can […] Sweden’s Klarna Bank AB has turned to Snoop Dogg to promote its online payment services and the U.S. rapper, whose real name is Calvin Broadus, … {{ result.published_at | date: "%B %e, %Y" }}The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. We want to hear from you.Data is a real-time snapshot *Data is delayed at least 15 minutes.
Snoop Dogg will become Smoooth Dogg and the face of a major campaign called “Get Smoooth”, as well as Snoop Dogg becoming a minor shareholder in Klarna. I'm very excited about this partnership," Snoop Dogg said in a statement Thursday.Klarna, founded in 2005, provides payment solutions for consumers and merchants. Stay signed in. Payment provider and bank, Klarna, has collaborated with rapper and global pop culture icon, Snoop Dogg, to bring Klarna’s concept of “smoooth” to the next level. Skip to Site Search. Sign up to have it sent to your inbox. Klarna, known for its “Smoooth Payments” slogan, has dubbed the 47-year-old music artist “Smoooth Dogg” as part of the campaign. Snoop Lion. Thus, it has recruited “arguably the smoothest man alive, on his journey to become even smoother”.
- Duration: 0:21. Snoop Dogg becomes 'Smoooth Dogg' and spreads a lot of peanut butter in campaign for online payment brand Klarna Rapper becomes company shareholder and stars in latest ad from the Swedish company By The campaign aims to remove friction from the world of pay later payments. Snoop Dogg has partnered payment provider Klarna to become the unlikely face of its latest campaign, called “Get smoooth”.
Other notable shareholders include H&M and Visa.It counts fellow European firm Adyen and U.S. tech giants PayPal and Square as competitors, and was granted a banking license by the Swedish financial regulator in 2017."Snoop is not only a rap legend, but also a successful businessman, with a genuine interest in tech, retail and e-commerce," Klarna Chief Executive Sebastian Siemiatkowski said in a statement.
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